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Blog: A Medium of Sale


The Blog is a new selling option for the sellers. It gives a positive response to the seller who takes the help of blog in selling their product. For example, a survey shows that online selling increases 35% of total sales of the seller who takes helps of the blog to promote their product. The survey reveals that most of the blog user wants to buy thing by knowing details about that particular thing through blog. According to the survey, “six to eight percent of blog readers buy something. Once someone finds a blog entry and reads the whole thing, they are about as qualified as you can get.”

There are many examples, which can help the reader of the blog to know how it is possible. The first one is a T-shirt company having a habit to write long essays about the subject of their product on the blog resulting in the increase of sales of the specific T-shirt.

The second example is the Keiko Grove’s case. Keiko Groves, a 19-year-old student, sells her original clothing line through the help of LiveJournal Weblog. In the blog she mixes updates of her funky modified ‘thrift shop’ clothing with pictures of her boyfriend and puppy. The result showed that she made enough money to earn for herself and blog has brought her to the attention of more established designers.

So these two examples clearly suggest that if a user of a blog tries to promote his/her product they can lucratively take the help of blog for it.



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