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Faq
 
Advertiser

Does this cost me anything to use?
Blog Ad Network is a Cost-per-Click advertising system in that you would pay for each lead sent to your web site. The minimum amount required to fund your account for the first time is $5.00. Each subsequent deposit into your account must be at least $20.00.

There is no monthly minimum to use the Blog Ad Network.

How do I set up an ad?
The Ad Network account set up is divided to five sections:

  1. Naming the Campaign: This is an identifier that is used only through administration. This name is show in your campaign list when you first log in. As you create more campaigns, you can name them differently to easily identify them.
  2. Ad Creation: The Ad Creation area contains all the information regarding your advertisement. The fields are as follows:

    Headline - This is the first part of your ad.

    Description - The body of your advertisement.

    URL to display - The URL to display is the domain name of your site, NOT the page you are advertising.

    URL to link to - This is the URL that the visitor will see when they click on your ad. This is provided to allow you to use click-tracking utilities.

    Channel Selection - This controls what advertising channels your ad will be delivered. You may select as many relevant categories as you see fit.

    Target Countries - This area determines what countries your ad will be seen.

    Keyword Selection and Search Phrases - Enter as many keywords and phrases that relate to your advertisement. On select partner sites, ads are served based on search results and specific page content. This segment is optional and not required.
  3. Proof your Advertising: Be sure everything is spelled correctly. If you submit an ad that contains errors or does not follow our Advertiser Guidelines, your ad will be paused for review.
  4. Set Your Budgets: This area has two fields, a Daily Budget, and a Cost-per-Click.
    Cost per Click - This is the cost per click you are going to spend.

    Daily Budget - This is the maximum amount that will be applied per day to this campaign.
  5. Activate Campaign: You can activate your campaign immediately, or start it later.

Summary of Advertiser Guidelines

  1. The most effective advertising communicates a clear message to a targeted audience. You need to create ads that will inform your potential customers about the products and services you offer. The Advertiser Guidelines will help you create effective ads to generate sales and meet your goals.
  2. Underlying all the Advertising Guidelines are two simple principles that have worked for hundreds of advertisers already in the program:

    Clearly and accurately describe your site.

    Emphasize the unique benefits of your product or service.
  3. Our ultimate goal is your success, and we believe that providing a great user experience is the best way to ensure it. To run your ads on our growing ad network of pet related sites, you must adhere to these guidelines.
  4. In cases where only minor changes are required for an ad to comply with our Advertising Guidelines, an BlogAd Editor may edit your ad for you. Examples of the type of edits we may make for you include the following: removing an exclamation point, removing or adding an extra space, and fixing a spelling error. You must follow the Advertising Guidelines to help ensure that your ads will continue running.

Display URL and Destination URL
The Display URL is shown on some advertising creatives. This IS NOT the URL that someone will go to when they click on your advertisement.

The Destination URL is the URL the person will go to when they click on your advertisement. For an effective campaign, sometimes it is better to link directly to the product or service featured than to let your visitor hunt for it within your site. You can also use this area for a Tracking URL.

Why does my ad state the it "Requires Revision"? What must I change?
All advertisements that are paused for "Requires Revision" are sent an email message with reason(s).

Please refer to the email message you received from us regarding this advertisement.

If you did not receive this message, please check your email address in the Profile area.

How do I add money to my account?
You can begin or renew a campaign immediately by adding funds to your account:

Click the Account Management

Click on Make Payment

Select your Payment Method and Amount

Enter Payment Information

Click Process Order

How do I change my ad copy?
From the Account Summary area, you can click on Edit for the corresponding campaign you wish to modify.

How is my advertisements position determined?
Ad position is determined by a bid-for-placement system. All the advertisers who choose a particular content category for their ad place a bid on that content category. The highest bidder will have their ad appear at the top of the list for that content category. The lowest bidder will have their ad appear at the bottom of the list. To help you determine an appropriate bid, you can view the current top twenty-five bids on any content category from the Account Summary area of your account.

The top six advertisers within a given category are Premier Advertisers. These ads are seen the most and are given preferential placement within the network.

How will I be charged for my advertising?
You will be required to post a payment to your account before your campaigns will be shown on the network. This payment is referred to as a deposit into your BlogAd account.

Your advertisements will run until the deposit amount is exhausted from clicks to your site. When you have exhausted your deposit, you may make another deposit to resume your advertising efforts.

Deposits can be made at any time.

Deposits are posted to your account immediately.

How soon are my ads placed on the network?
Advertisements are placed on the network immediately.

You state that ads are geo targeted. I've done a test page but they're all in the USA. How do I target UK only?
To target your advertisement to a single country, you would edit or create your ad by selecting the country you wish to target. This effects who will see the advertisement.

Our system will "look" at the address of the visitor to determine the country of origin. Once the country has been determined, advertisements that have that country selected will be shown.

If you are a publisher, this occurs based on the person viewing the page. While the system is very accurate, there are some instances where we will not be able to determine the country of origin. In these rare instances, no ads will be shown.

If you are a publisher viewing a page on your site from another country and are seeing ads that look like they are in the wrong country, contact our support team at support@blogadnetwork.com


Publisher
What is the BlogAd Publisher Program?
The Blog Ad Publisher Program is a fast an easy way for bloggers to display relevant, text-based advertisements on their pages and earn money. Because ads are related to your site content, you will be able to earn a revenue from your content pages.

The Blog Ad Publisher Program is free, and our pays you for clicks on ads served to your web site. Since this program is free, give it a try!

We'll review your site and application within a couple of days and send you an email regarding your application status. If you are accepted, you can log into your account and get the HTML codes to place within your web pages. Once the codes have been added, we'll start serving ads within seconds.

Please note that BlogAd is only available for sites with English content, and payments are made via check or PayPal in US Dollars.

Do you allow ads to be served on search results?
YES! Ads can be placed within search results of your site. If you have the technical ability, you can pass the search information to our code to deliver the most relevant advertisers.

How do I maximize my revenue?
Get started! If you have not used our network, you have left yourself out of a revenue stream for your site. If you so much as have a small space on your site that is left unsold, place a BlogAd on it. Something is better than nothing!


Place our ad code within your content! As you add the ad code into your site, we'll index your web site where the code is placed to determine which ads are to be seen. Ads seen on pages with closely related content receive higher click-throughs.


Provide a keyword whenever possible. While channel ads are easy to set up, if you assign a keyword, click-through are higher (as well as conversions for our advertisers).


Place coding on pages with content. When ads are seen on pages that have useful information, ads will have a higher probability of being read and clicked.


Don't cheat. Do not click on the Blog Ad Ads on your own site to increase your revenue. If you cheat, you will be removed from our program and all payments will be forfeited. And you will be prosecuted.

How do you pay publishers?
Payment are made by PayPal generally. How special arrangements can be made to pay publishers by wire, if month amounts are sizeable.

How much will I earn with the Blog Ad Publisher Program?
The ads you display on your web site are cost-per-click (CPC) ads. This means that advertisers pay only when users click on ads. You'll receive a portion of the amount paid for clicks on ads on your website. This amount starts at 35% of the click value and increases based on your web sites performance. We'll deposit US dollars in your Paypal account for your account balance within 30 days after the end of each calendar month that Blog Ad ads are running on your site if your earned balance is US $50 or more.

You can view your earnings at any time by logging in to your Blog Ad Publisher account at http://www.blogadnetwork.com and clicking the Traffic Report link. You'll be able to see the total number of impressions, clicks, , average earnings per ad, and your total earnings so you can get an idea of how well the program is performing for you and how much you can expect to earn over time in the program.

How often will I be paid?
Payments are posted by the 25th of each month for the previous months activity. If the amount to be paid is less than $50.00, the balance is carried to the following month and will continue to do so until the $50 minimum is reached.

What kind of web sites do you allow?
To become a publisher of the Blog Ad Network, you must meet our minimum requirements:

  1. Must be a blog.
  2. Deliver at least 1000 page views per month ( special arrangement may be made).
  3. Your site must be regularly updated.

If you are not sure if your web site will qualify, click on our Live Support button at the bottom of this page.

What makes BlogAd different from the other ad networks?
Since the mid 1990's, Blog Ad management has been serving the Internet community. Because ads are related to your content, interest is far greater. What other network will allow you to deliver blog-related ads exclusively?

Why do I only see ads for Blog Ad?
The most common reason you are seeing advertisements for Blog Ad instead of our advertisers is due to a country restriction. Publishers that access their sites from a country we do not service will see only house served ads (non-commissionable). This does not mean you are only showing these ads. Every time a visitor views a page on your site that contains the Blog Ad Ad Code, we check their country of origin. If the country is one we service, advertiser ads will be shown in place of the Blog Ad house ads.



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